The Real Full Monty: Ladies Night stars 'paid £10,000 each by ITV but only £4,000 was raised for charities'

TOWIE's Megan McKenna, former Liberty X singer Michelle Heaton, Loose Women's Coleen Nolan and BBC journalist Victoria Derbyshire took part

ITV only raised only £4,000 for charities including Breast Cancer Now, CoppaFeel! and Breast Cancer Care

It has been claimed that after ITV was contacted, it removed all references from the website that the show was 'in the name of charity'

TOWIE's Megan McKenna, former Liberty X singer Michelle Heaton, Loose Women's Coleen Nolan and BBC journalist Victoria Derbyshire took part

ITV only raised only £4,000 for charities including Breast Cancer Now, CoppaFeel! and Breast Cancer Care

It has been claimed that after ITV was contacted, it removed all references from the website that the show was 'in the name of charity'

Claim; Stars of ITV's The Real Full Monty: Ladies Night were reportedly paid £10,000 each to perform in the show (pictured above, celeb performer Megan McKenna)

Ladies Night: Celebrities including former Liberty x singer Michelle Heaton, 38, (above) stripped off to raise awareness for breast cancer, with ITV's appeal only raising £4,000, reports The Sun 

'While it did raise huge awareness and encourage viewers to check their bodies a host of the stars took a massive payday in the name of charity.

'It's pretty appalling that this wasn't made clear to viewers. Fans will be furious that they pocketed such huge sums.'   

There is no suggestion any of the celebrities were involved in any wrong-doing. 

A ITV spokesman told MailOnline: 'The Real Full Monty shows' clear focus and aim was raising awareness about cancer and encouraging people to make vital health checks which can save lives. 

Glittering; A TV source told the website: 'While it did raise huge awareness and encourage viewers to check their bodies a host of the stars took a massive payday'

Rebuttal: An ITV spokesman told MailOnline: 'They clearly weren't television charity fundraisers. The people who took part have all been touched by cancer in some way in their lives and their passion for raising awareness was obvious to everyone watching'

Fan favourites; Led by Coleen Nolan, Megan and Michelle joined broadcaster Victoria Derbyshire, Emmerdale actress Sally Dexter, actress Helen Lederer, TV legend Ruth Madoc, and presenter Sarah-Jane Crawford for the ITV show at Sheffield's City Hall

'They clearly weren't television charity fundraisers. The people who took part have all been touched by cancer in some way in their lives and their passion for raising awareness was obvious to everyone watching. 

'They were ITV's most watched factual shows this year, with overwhelmingly positive feedback, reaching millions of people with an important health message.' 

ITV only raised only £4,000 for charities including Breast Cancer Now, CoppaFeel! and Breast Cancer Care.

It was claimed that after ITV was contacted, it removed all references from the website that the show was 'in the name of charity.' ITV told MailOnline the phrase was used in error.  

MailOnline has also contacted  representatives for the female celebrities for comment.

Led by Coleen Nolan, Megan and Michelle joined broadcaster Victoria Derbyshire, Emmerdale actress Sally Dexter, actress Helen Lederer, TV legend Ruth Madoc, and presenter Sarah-Jane Crawford for the ITV show at Sheffield's City Hall.

All of the celebrities had links to cancer and were raising awareness and funds for several charities.

Their performance was preceded by a men's striptease featuring TOWIE star James Argent,dancer Ashley Banjo, The Wanted’s Tom Parker, chef Ainsley Harriot, presenter Alexander Armstrong, Jeff Brazier and former footballer John Hartson. 

Inspiration: All of the celebrities had links to cancer and were raising awareness and funds for several charities